Wednesday, 29 July 2026

Wonderful World, Beautiful People - Womad, 2026

 

Eight days ago we headed off to Womad, the festival of world music, arts and dance, founded by the musician Peter Gabriel forty-two years ago. Previously held in The Cotswolds, the festival took a year off in 2025 whilst the organisers searched for a new location, eventually settling on Neston Park in Wiltshire, a three hour drive from home.


After collecting our wristbands from the box office we were shown to our pitch and spent the next seven hours setting up. 



This year Womad provided dedicated trader showers, which with temperatures hitting the mid-30°s, were most welcome especially with having to wear hi-viz nylon vests and closed-in shoes for most of the day. 


Do you remember us bumping into fellow festival traders Norma and Kevin of Glitzy Vintage Jewellery on the tiny Greek island of Leros last year? When I'd posted that we'd arrived at Womad on Facebook Norma told us to look out for Clara, her daughter, who was trading there for the first time. By the time we'd walked back from our showers our neighbours had arrived and in one of life's many strange coincidences, they turned out to be Clara and husband, Kyle.  Wait till you see what I bought from their stall (coming up in my next post!)


The following day, we cracked on with installing the lighting, building the changing room and hoisting the shop sign which took us an absolute age as it was so hot and because we were distracted by numerous trader mates popping in. We also got acquainted with our other neighbours, Living Jewellery's Andy and his wife Angel. 


After a shower we had a wander around the new site which was still very much a work in progress. We called in on our pals Caroline, James and Thomas at Pilgrims Fair Trade, who we'd not seen since last summer. 


Liz and I always have a bet on what will be the first item we'd sell. Womad's was this incredible fur felt hat, handmade in San Sebastian, which went to a trader friend who makes hats. 


The festival officially opened on Thursday at 3pm with the first item to sell being a woolly jumper, an interesting choice considering it was 33° in the shade!


Here they come! 


Jon's first work outfit of the festival was a 1960s Portuguese leisure shirt with some linen shirts he'd found in a charity shop the previous week.



I'd not worn this skirt since our last Womad in 2024. Labelled Princess Florence, it is made in Italy and bears the Oscar della moda '73 label as the designer was awarded the iconic Fashion Oscar award in 1973 by Neiman Marcus. 


















It was sunny and gloriously hot, the kind of weather I love but not always the best conditions for selling clothes but by the time we'd shut the shop at midnight, we'd had a pretty respectable trading day.


The temperature on Friday was already in the low 30°s when we rolled the shop front up at 9.30am. I wore a vintage lurex skirt given to me by Ann and Jos four years ago with a charity-shopped 1990s sequin bustier and an acrylic necklace Liz bought me last Xmas.


Jon had donated this 1980s Gabicci shirt to the stockroom but he decided to reclaim it. His shorts were a chazza find.



It was great to see our friends from End of the Road, always some of the best-dressed punters. 


We had plenty of entertainment on our doorstep. Abdul from Ghana ran drumming workshops and sold his handmade drums in the artisan market opposite. His sunny personality and beautiful smile were a festival highlight.


There were some beautiful rugs for sale on a neighbouring stall.





After trading for 14 hours we closed the shop at 11.30pm. 


 Saturday was shopping day and after opening at 9.30am trade was pretty much full-on all day. We took advantage of a brief lunchtime lull to take outfit photos.


This is one of Jon's favourite hot weather shirts (charity-shopped, obvs). My gold dress is also a chazza find, my mum crocheted the skull cap in the 1970s.


We were gutted to miss Say She She's set but were thrilled when bassist Morgan popped in, bought some vintage Spanish-made Cuban heeled leather boots (which he left the shop wearing) and then came back with the rest of the band!
 

We closed at 10:30pm and had a night out with our friends Nollie (the beauty in pink) and Justin of Perfectly Boo. We'd promised to see the gorgeous Lebanese woman who'd bought a 1970s sequinned top earlier performing traditional Arabic songs on the Sunflower stage at midnight and were very glad we did, her voice was incredible.



Afterwards we made our way over to the Lizard Cafe who were blasting out vintage Bollywood filmi tunes until we realised it was after 2am and we'd got a shop to open in a few hours time!


I'd been woken by rain in the night but it hadn't had much of an impact, on Sunday morning the ground was still tinderbox dry and the temperatures were again sizzlingly hot. Despite the late night we were open before 10am. 

This 1970s Hollywood Charmer maxi used to belong to my friend Cheryl and has been my festival staple for years.

Jon's 1960s orange leisure shirt was a recent charity shop find.


The Sunday parade is a Womad tradition when the festival is taken over with drums, colour and costumes. This year's theme was One World, Many Stories which celebrated cultures and traditions from around the world. Festival goers are encouraged to create their own outfits at home using sustainable materials and the World of Children area runs costume making workishops all weekend.























On Sunday night after rolling down the shutters for the final time, we packed up the remaining stock whilst musing on how Womad really is an international festival. Over the weekend we'd sold to people from Ghana, Kenya, India, Indonesia, Australia, New Zealand, Japan, Canada, America, Thailand, Vietnam, Malaysia, Spain, Norway, Ireland, Sweden, Germany, Lebanon, France and even Walsall (hello, Deb!) 


We got up at 7am on Monday morning, dismantled the stall, hugged our friends goodbye and left the site six hours later stopping at Gloucester Services for our halfway home posh pie and frothy coffees. 


Back at home we totted up the takings and discovered that despite the intense heat we'd had our best Womad ever.

See you soon! 

30 comments:

  1. Thanks for taking us to Womad Vix.

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  2. Now thats a parade. I loved the "seahorse" in the first video. I'm glad your trip and trade was a success.

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    1. Thanks, Sam! The parade is always a highlight! x

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    2. The parade is always a highlight, so much effort involved in those outfits! x

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  3. I can't get over how all the stock looks neat and pressed. It must be a herculean effort to press/steam the stock. How cool was that first hat yyou sold! Thanks for sharing Womad with us.

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    1. Thanks, Lynette! I hate seeing creased up stock, we've perfected the art of packing over theyears so everything arrives looking ironed and ready to wear. x

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  4. Such a huge set-up to do and I love the red curtains and the layout of the shop. You guys must be a well-oiled machined by the end of festival season, great to see you out and about. I spied a Starky and Hutch type knit on the wall, that would have been the first to go if I was there. Take care.

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    1. Thanks, Diane! Those British-made Gala tents are brilliant but we hate seeing a huge expanse of white, it looks so clinical and univiting. That's an original 1950s Pendleton "Westerley" cardi, famous for being The Dude's cardi of choice in The Big Lebowski. It got lots of love but the perfectly sized person wasn't at Womad! xxx

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  5. Wonderful (as always) and perfect weather for you.
    I would have been severely tempted with all those lovely rugs within touching distance.
    Look foward to seeing what you came home with.

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    1. Thanks so much! I loved those rugs and happy to see a lot being sold, what a great festival souvenir (for those not travelling to the festival on the bus!) xxx

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  6. fabulous photos of a fabby time. You abd Jon are no doubt well known there xxxxx

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    1. It's so lovely when returning customers pop in! x

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  7. Great to hear that the sun brought out the shoppers and that you had a good time. Back to the chazzas now to restock and I hope find a new item or two for your wardrobe. You looked fab as always!

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    1. Thanks, Ruth! We've managed to find a few things in the chazzas this week, keeping those rails topped up. xxx

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  8. The parade looks fantastic!
    I did think about you, the weather was so hot. I know we both love it, but it's tough to work in, so delighted to hear you did so well xxx

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    1. Thanks, Annie! It was very weird when the temperature dropped on Saturday night and I had to wear sleeves! xxx

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  9. Looked like a lot of fun but also a lot of hard work setting up and managing your shop which was crammed with goodies! Do you get all that stuff in one van?!! I loved the lady in pink, very pretty! I noticed your hair is lighter, it suits you. Nice that you had showers provided for traders, must have saved a fortune on wetwipes this year lol! Betty

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    1. Hello, Betty! It's like Jenga trying to get everything in one van. It does makes us laugh when people come in the shop nad ask if we'll be putting more stuff out over the weekend!
      We were only able to use the showers for the first couple of days then it was back to the usual bucket washes in the shop changing room.
      This gloriously long hot summer has really lightened my hair! xxx

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  10. Hi Vix, thank you for giving us such a vibrant glimpse of Womad. Great to see people of all ages and interests having a lovely time together- sunshine too! Your rails look absolutely bursting with colourful vintage stock- a huge amount of work I can imagine. I'm not surprised the Spanish hat went first- what a beauty. Whilst perusing my local chazzas this week I came across a Dollyrockers dress and thought of you. The bargains are getting harder to find now in my neck of the woods and prices are certainly higher. I' ll keep looking though. I did spot a fab 1980s Laura Ashley ballgown too that someone had clearly treasured. Enjoy the sunshine.

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    1. Hello Alysia! Thanks so much. The Spanish hat was gorgeous (curses for my big head), the trader who bought is a hat maker so he's going to copy the style, very exciting!
      You know I love a Dollyrockers dress, someone will be delighted with that! The LA ballgown sounds lovely too, a bet it was a million times nicer than those discarded Made in China glitzy prom dresses that pop up in chazzas. You're right, the quality pieces are few and far between of late although we did find a few treasures on our travels last week. xxx

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  11. Thank you for introducing Womad to us. It looks like an amazing festival. I love your outfits as always....that maxi skirt is gorgeous, you should wear it often. I really like the 100 percent mermaid necklace.
    Great videos to show us around the festival.
    So great you sold to people of all around the world. This show how fabulous clothes can really connect us.

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    1. I love that, Ivana, fabulous clothes really do connect us! x

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  12. Womad seems like my kind of festival. And you struck lucky with the weather - it looks amazing! Lovely, as always, to see all your fabulous festival outfits. X

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  13. I loved joining you vicariously to Womad. I had a couple of Belgian friends - one of them sadly no longer with us - who used to go. I'd quite forgotten it was founded by Peter Gabriel.
    It always makes my heart sing to see you wearing that Lurex skirt. So glad it found its way into your festival wardrobe! xxx

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  14. I loved joining you at Womad via the screen! I think I'd be very interested by the music! Loved seeing all your outfits and the amazing stall!
    Ah, I think I'd struggle in that heat though! Xx

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  15. I was at the first WOMAD in 1982 and have never forgotten the Royal Drummers of Burundi joining Echo & the Bunnymen on stage for an astonishing rendition of Zimbo (All My Colours). Ian McCulloch introduced them and the band as Echo & the Burundimen.

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  16. Wow, beautiful photos and beautiful people. I'm glad it was such a success for you, there is a LOT of hard work at getting that festival vibe so 'just right', and it really shows.

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  17. Woo, best WOMAD ever is awesome! Well done, you two! I'm in awe of all the work that goes into your set-up and assemblage of the Kinky tent, changeroom and all that display. It takes me all day to do my own home closet sale set-up and I don't even have hangers! Your festival outfits are always a delight, Vix! The 100% mermaid necklace is a hoot! how awesome you got to meet the band that you weren't able to see onstage!

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  18. Always admiring the fabulousness of your stall, but I've also felt sorry for you having to install everything in that heat!. Lovely people and lovely atmosphere too, and also lovely outfits (love your festival staples!) and so amazing parade, thanks for the pics and little videos!.
    Totally in love with your fabulous 100% mermaid attitude! ;DD
    besos

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  19. That all looks like tremendous fun. I'm glad it wasn't too hot – and I can imagine you and Jon loving the Bollywood tunes and remembering India.

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Thanks for reading and for leaving a message. Please don't be anonymous, I'd love it if you left a name (or a nom de plume).

Lots of love, Vix